Marketing is a fascinating and dynamic field that involves creating, communicating, and delivering value to customers in order to drive business growth. For young marketers, the […]
Building a successful advertising agency is not just about having great ideas and executing them flawlessly. It’s also about creating a strong company culture that fosters […]
Today, there are a number of negative and violent associations that can be made with Pakistan. It is not just the world which sees Pakistan through […]
Marketing Association of Pakistan, Lahore chapter, recently organized a seminar in the city and invited Mr. Ahmed Kapadia, Chairman and Managing Director, Synergy Group of Companies […]
Leading from the front, understanding the sensitivity of the situation or just spearheading a campaign requires courage, openness of mind and the ability to inspire. A […]
I am saddened by the recent floods that have played havoc with the lives of the people, their property and just about everything that they possessed. […]